This comprehensive third edition concerns the evolving market opportunity for mobile music including ringtones, ringback tones, full track downloads & streaming. With over 195 pages this report considers the next five years and is packed with market forecasts, assessment & technology comparisons. Mobile Music contains the latest research to date on the drivers & constraints associated with ringtones, ringbacks, and OTA full track mobile music, with market breakdowns by product type and regional outlooks for the mobile music market.
Forecasts Cellular market growth: Global subscriber, Growth of 3G; Ring/back tone market: Users who download ringtones, No of ringtone downloads; Users who use ringback tones; Revenues; ARPU; Full track OTA: Mobile users who download; Avg. No of downloads (per user); Total No of downloads (per year); Avg price paid; Revenues; ARPU; Streamed: Avg. price paid per monthly subscription; Revenues; ARPU
Market Development Value chain/players in mobile music services; Forecast definitions/methodology; Total market for mobile music.
Billing Requirements & types; Security; Rules & regulations; Mobile billing and payment bodies; Billing for mobile music.
Regulations Mobile music & other mobile content; Telecoms & Internet Mobile billing and payment bodies; Billing for mobile music.
| Executive Summary 1. Technology 2. Cellular Market Growth 3. Mobile Music Market Development 4. Ringtone & Ringback Tone Market 5. Full Track OTA Music Market 6. Regulation & Controls 7. Billing
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Total:216 Pages |