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Indeed, the increasing segmentation of the car market has led directly to a more complex segmentation of the tyre market. In response, manufacturers have focused on ways in which to improve tyre dimensions, weight, rolling resistance, noise and fuel efficiency. Social environmental awareness and advances in tyre technology will also play an increasingly important role in the definition of tomorrow's tyres.

This fourth edition of just-auto's automotive tyres report reviews key market drivers, updates market analysis, and provides top level market fitment, volume and value forecasts for both OE and replacement tyres. Report forecasts cover eight world regions, namely the European Union, Eastern and Central Europe, North America, Asia, Africa, South America, Middle East, the Gulf, and the rest of the world through to 2013.

The report includes exclusive interviews with executives from major manufacturers, namely Michelin, Continental and Goodyear who comment on the main market and technical trends, as well as pointers on how the European run-flat market is shaping-up.

Use this report to find answers to the following questions:

• Which manufacturer has the biggest share of the global tyre market?
• What is the world market for replacement tyres?
• Who is investing in Western Europe, North America and Asia?
• How is demand for run-flat tyres shaping up in Europe?
• What improvements can be made to today's tyres?
  


Chapter 1: Introduction

Chapter 2: The market - This chapter identifies the main players, from Bridgestone to Yokohama Rubber and includes commentary on their sales, products, facilities and brands. We highlight manufacturer investments in major markets such as Asia, North America and Western Europe and briefly discuss significant emerging markets.
just-auto forecasts predict in some detail how the OE and replacement market automotive tyres will evolve through to 2013, and we include market shares for the European, North American, Asian and World markets.

Chapter 3: Technical review - This updated review of new product developments takes a look at the improvements that can still be made on today's tyres, covering braking, dimensions, weight, rolling resistance, noise, fuel efficiency and new materials. We also include three Q&As from exclusive interviews with Bridgestone, Continental and Michelin. Each interview discusses some of the main market and technical trends as well as pointers on how the European run-flat market is shaping-up.




Chapter 4: Manufacturers - We provides brief profiles of the major manufacturers, namely Amerityre, Bridgestone, Continental, Goodyear, Hankook Tyres, Kumbo, Michelin, Pirelli, Sumitomo, Toyo Tyres and Yokohama, and a interview with Cooper Tire & Rubber is also included.

Extract from report - Chapter 2, Market trends

Another auto executive told us: "I think for sure that SUV tyres and 4x4 tyres have increased considerably. With SUVs, we have seen a recent development where cars like Porsche Cayenne and VW Touareg vehicles may never go off-road or at least for 99% of the time are on the road. They therefore require a tyre that occasionally may have to deal with some sand or mud or pulling a boat, but for the most part the vehicle is on the road. Furthermore, these vehicles have a lot of torque. On top of that, drivers want to drive those vehicles very fast, especially on the German Autobahn, so the speed index has to go up. But also the load indexes since these cars typically weigh about two tons. So for these vehicles, special tyres are required."

The increasing segmentation of the car market has also affected tyremakers' marketing strategies. An auto executive told us: "It has affected our business in two ways. Let's take, for example, an SUV or an MPV. It might actually be a standard tyre size but if it is a four-wheel drive vehicle then that vehicle is heavy meaning that the tyre has to be designed in a specific way to take those loads. And that is something, as tyre manufacturers, we have a responsibility to communicate through to dealers and the public because of the dangers of having the wrong tyres fitted. From a distribution point of view, the actual number of SKUs that we have to stock in the warehouse in order to satisfy the car market has increased. It might be a similar number of total tyres but the number of specific fitments for specific vehicles has increased dramatically. That will only increase. So success in this business is not just about having the right product but also about having the right supply chain in order to get the right tyres to the right dealer at the right time."