Outsourcing by Telecoms Operators: strategic and commercial options
 
Report

Outsourcing by Telecoms Operators: strategic and commercial optionsOutsourcing by telecoms operators: strategic and commercial options takes a detailed look at the strategic and commercial options available to telecoms operators and provides a framework for their analysis. It assesses the probable evolution of the market for outsourcing by telecoms operators.

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?Telecoms operators will increasingly use outsourcing to gain commercial advantage. However, complete network outsourcing is not the right strategy for every type of player. Our report provides a framework to help telecoms operators review whether they should be outsourcing more, and to help outsourcing service providers understand where the market growth can be found?

Simon Sherrington, Analysys associate

Over the last three or four years there has been steady growth in the number of telecoms operators outsourcing specific business activities and, in some cases, the entire operation of their networks. Although failed outsourcing contracts generate tremendous amounts of adverse publicity and, even worse, damage prospects for success, there is evidence that outsourcing has been beneficial for many of the telecoms operators that have embraced it as a viable strategy.

Outsourcing can be a powerful strategic and competitive weapon. Operators need to understand the benefits they can realise through outsourcing, but must also view any benefits in the context of their own market positioning and of the level of strategic risk they would be accepting by taking this course. Meanwhile, providers of outsourcing services need to understand which types of operator are likely to be receptive to such service propositions and how their own market positioning compares with that of their rivals.

Outsourcing by telecoms operators: strategic and commercial options takes a detailed look at the strategic and commercial options available to telecoms operators and provides a framework for their analysis. It assesses the probable evolution of the market for outsourcing by telecoms operators. The report also:

  • reviews the various activities undertaken by typical fixed and mobile network operators
  • analyses the relative strategic importance of those activities for different types of operator
  • considers the strategic risk of outsourcing those activities for different types of operator
  • identifies the cost, revenue and flexibility benefits of outsourcing
  • includes case studies of telecoms operators that have turned to outsourcing
  • analyses the types of outsourcing service provider that operators can turn to
  • compares the market positioning of the leading outsourcing service providers
  • reveals which activities operators should consider outsourcing
  • identifies key success factors for outsourcing
  • provides forecasts of the market for outsourcing by telecoms operators

Outsourcing by telecoms operators: strategic and commercial options answers your key questions:

  • Is outsourcing a good idea for telecoms operators?
  • How can outsourcing deliver competitive advantage?
  • Which business activities should telecoms operators outsource?
  • Which types of operator should outsource?
  • Which outsourcing service providers can an operator turn to?
  • If an operator does outsource, what safeguards must it put in place?
  • How will the market for outsourcing by telecoms operators evolve?

The report provides forecasts of the market for outsourcing by telecoms operators in Europe broken by:

  • Geographic area: France, Germany, Italy, Spain, Sweden, the UK, Western Europe as a whole and Eastern Europe as a whole
  • Operator type: alternative fixed operators,alternative mobile operators, former monopoly operators
  • Activity outsourced: billing and OSS (including content and application platforms), call centres, field operations, HR services, IT services, logistics, network operation and management

Who should read this report?

  • All network operators (fixed and mobile, new entrants and established players): Market changes mean that all operators should review their outsourcing strategies again. This report will help operators to analyse whether outsourcing makes sense in the context of their own strategies. It will also help them to determine which activities they should outsource and which core activities they should retain in house.

    • Equipment vendors, BPO providers and systems integrators: This report will help outsourcing service providers understand their own market positioning relative to key groups of competitors. It will also show them where the main market growth areas are likely to be found.

      • Investors and financial analysts: Telecoms operators that make the right outsourcing choices will gain significant business advantage. Those making the wrong choices will find their future performance and share value is substantially restrained. This report will help investors and financial analysts put the strategies of individual companies into perspective, informing investment decisions and helping to interpret prospects for success.

      About the author

      Simon Sherrington is an independent analyst with twelve years of experience of researching, analysing, advising and reporting on telecoms market trends and strategies. He was previously a Principal Analyst and Head of Custom Research for Analysys Research. In that capacity he delivered a range of customised studies for individual clients. These covered broadband, mobile and traditional telephony and data services, wholesale and retail markets, technology trends, and strategic positioning. Prior to that he developed a range of multi-client studies and online market intelligence services for Analysys Research and former employers.

      Companies discussed in this report

      3 UK, AAPT, Accenture, Alcatel, Aliant, ATOS origin, Auna, BASE, BellSouth, Bharti Tele-Ventures, Brasil Telecom, BT, Cable & Wireless, EDS, Embratel, Ericsson, H3G Italy, HP, Hutchison, IBM, Intec Telecom Systems, KPN, LogicaCMG, Lucent, Nokia, 02 Germany, ONE, ONI Telecom, Priority Telecom, Redstone, Retevision, Siemens, Singtel Optus, SITEL, Sprint, sunrise, TDC, Telecom Italia, Telecom New Zealand, Telef?nica, Telereal, Telewest, Telfort, TeliaSonera, T-Mobile, Telstra, Vodafone.


Report Details:
Publisher:
Analysys
Type:
Market Study - February 2006

 
 
 
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