The Central and Eastern European Mobile Market: trends and forecasts 2006-2011
Report
It analyses the key trends driving the mobile market in Central and Eastern Europe, including the new EU members, and presents detailed forecasts of the market up to 2011, covering numbers of . . .
?Many Central and Eastern European markets still present substantial growth opportunities, but operators and investors need to be aware of the differences between these and traditional EU markets. These encompass low fixed penetration, the ongoing roll-out of various broadband wireless technologies, and changes in regulation.?
Alex Zadvorny, Senior Analyst
The Central and Eastern European Mobile Market: trends and forecasts 2006?2011 (1st Edition, March 2006) analyses the key trends driving the mobile market in Central and Eastern Europe, including the new EU members, and presents detailed forecasts of the market up to 2011, covering numbers of subscribers and subscriber mix, ARPU, retail spend and revenue, broken down into detailed categories (countries, technology generations and service types). It answers many key questions.
Which important trends are shaping the mobile markets in the Czech Republic, Hungary, Poland, Russia, Turkey, Ukraine, and other CEE markets? How do the key trends differ between these countries and the established EU members?
What opportunities are being created by the low fixed penetration in these markets?
What is the extent of fixed?mobile substitution and how is this expected to change in the future?
Is voice ARPU declining in all markets? Are there opportunities to grow voice ARPU?
What is the likely effect of the new broadband wireless technologies being (or likely to be) rolled out in the region, including CDMA EV-DO, UMTS TDD and WiMAX?
What is the progress of 3G adoption? To what extent have operators in different countries been successful in using non-voice services to increase ARPU?
Ultimately, what is the extent of the opportunity in CEE markets for operators and investors?
Excel data file
Forecasts of subscribers, ARPU and revenue are presented for Central and Eastern Europe as a whole, as well as for six countries:
Czech Republic
Hungary
Poland
Russia
Turkey
Ukraine
The forecasts are broken down by three technology generations:
2G
2.5G
3G
... as well as by four market segments:
residential prepaid
residential contract
SMEs
large corporations
... and three service categories:
voice
person-to-person messaging ? including SMS, MMS, email and IM
data services other than person-to-person messaging ? this category incorporates services such as data networking, browsing, paid information, entertainment services, m-commerce and videotelephony.
Separate forecasts are presented for total mobile service revenue and for operator-billed revenue.
The Central and Eastern European Mobile Market: trends and forecasts 2006?2011 (1st Edition, March 2006) is provided in PowerPoint and Excel formats to give you maximum flexibility.
It analyses the key trends driving the mobile market in Central and Eastern Europe, including the new EU members, and presents detailed forecasts of the market up to 2011, covering numbers of . . .