Original telecommunications market research and telecommunications sector trend analysis for the national telecommunications industry.

Competitive intelligence, regional telecommunications company rankings and SWOT analyses on international and domestic telecommunications companies.

The Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the national telecommunications industry.

" The Asia Telecommunications Report is used for benchmarking industry views against BMI's independent forecasts; for market research and analysis of industry trends. It also provides competitive intelligence on leading companies. "
Chi-Wen Tsai, Managing Director, ROHDE & SCHWARZ Taiwan Ltd

Key Benefits of Report

-Benchmark BMI's Independent 5-Year Telecommunications Industry Forecast to test other views - a key input for successful budgeting and strategic business planning in the national telecommunications market.
-Target Business Opportunities & Risks in the Telecommunications Sector through our reviews of latest industry trends, regulatory changes, and major deals, projects and investments.
-Exploit Latest Competitive Telecommunications Intelligence & company SWOTS on your competitors and peers through company rankings by sales, market share, investments and leading products and services.

Executive Summary
Summary of BMI's key industry forecasts and trend analysis, covering ICT, fixed-line, mobile and internet markets, and headline news of key industry events from the latest quarter.

Market Overview
At-a-glance outlook of the structure, size and value of the industry, including an overview of key players and a snapshot of regional penetration rates for fixed-line, mobile and internet markets.

Business Environment Rankings
BMI provides a cross-border analysis of telecoms regulatory systems across regional markets, and their investor prospects, discussing the merits and downfalls of each country's business environment, and ranking them in order of competitiveness. The rankings take into account industry factors, such as Market Maturity, Growth Potential, Competitive Environment and Licensing Framework in addition to BMI's political and economic risk ratings.

BMI 5-Year Industry Forecast
Historic data series and 5-year forecasts to end-2012 for all key industry indicators (see list below), supported by explicit assumptions, plus analysis of key downside risks to the main forecast.

Fixed-Line Telephony - Telephone Lines ('000); Telephone Lines/100 Inhabitants;
Cellular Telephony - Phone Subscribers ('000); Mobile Phone Subscribers/ 100 Inhabitants; Mobile Phone Subscribers/100 Fixed Line Subscribers;
Internet Markets - Internet Users ('000); Internet Users/100 Inhabitants; Broadband Internet Subscribers ('000); Broadband Internet Subscribers/100 Inhabitants;
Multimedia Markets - PCs ('000); PCs/100 Inhabitants; TV households ('000s); Pay-TV subscribers ('000s); Pay-TV subscribers/100 inhabitants; Cable TV subscribers ('000s); Direct-to-Home Subscribers ('000s)
BMI 5-Year Macroeconomic Forecast
BMI forecasts for all headline macroeconomic indicators, including real GDP growth, inflation, fiscal balance, trade balance, current account and external debt.

Competitive Landscape & Rankings
Commentary on key operators highlighting ownership structures, latest available revenue figures, market share analysis and ARPU counts.

Company Profiles & SWOTS
Company profiles, including SWOT (strengths, weaknesses, opportunities and threats) analyses, fully researched senior executives and contact details, business activity, leading products and services, and a record of all recent foreign direct investments and projects.

The Sector At A Glance

Key Insights On The Telecomunications Sector of Romania

Accounting for about half of the country's telecoms revenues, Romania's telecoms market increased in terms of value by nearly 30% in 2006 to about EUR4bn, according to BMI estimates. Helping this growth is the rise of the alternative operator in Romania with companies such as UPC and RCS&RDS putting an increase amount of pressure on incumbent operator Romtelecom. This they are doing by offering multiple services and in the case of RCS&RDS, the provider is looking to supply quadruple-play services with the introduction of its 3G services.

Having won a 3G licence towards the end of 2006, RCS&RDS plans to fund its commercial 3G launch by listing on the London Stock Exchange. It hopes to raise as much as US$500mn, which would give the company a total market value of US$3.5bn. This is a defining moment for the operator as it prepares to add to its existing cable TV, fixed-line telephony and high-speed internet business with a new mobile unit, which will be in direct competition with market leaders Orange and Vodafone as well as alternative CDMA operator Telemobil. The operator currently controls about two-thirds of Romania's growing cable broadband market, which currently comprises about 30% of the entire broadband market in Romania.

With Romania's fixed-line market suddenly offering potential for growth, especially in terms of highspeed internet and cable-TV, it is interesting to note that Middle East telecoms holding company Oger Telecom and its subsidiary Turk Telekom are rumoured to be interested in investing in Romanian and Slovenian fixed-line telephony markets. Whereas in Slovenia this is likely to be via the acquisition of a stake in Telekom Slovenije, in Romania it is just as likely that it will be via one of the country's alternative operators, showing the recent growth in market competition.

Romania's mobile market remains in good health with BMI expecting another year of growth - probably by about 30% in terms of subscriber numbers. Orange is the market leader with an approximate 44% market share, just ahead of Vodafone on 42%. Both operators have seen their market shares decline in recent quarters, but OTE-unit Cosmote now controls just over 11% of the market, a great effort considering its market share was just 0.4% at the end of 2005. Orange and Vodafone are investing heavily in the 3G market, with both operators now able to offer HSDPA services across about 30 cities in Romania. Orange had about 480,000 3G subscribers at the end of June 2007, which represents an approximate 340% y-o-y increase. Although not giving subscriber figures, Vodafone is fighting back, which we can see from its ARPU performance, which has risen to US$15.7, up by 12% in a single quarter. With over 40% of Romania's broadband users doing so via mobile technologies, BMI expects that 3G mobile telephony services will continue to grow in popularity and that by the end of our forecast period in 2011 there should be 4mn 3G users, which should account for about 15% of all mobile subscribers in Romania at the time.