Introduction
An insight into the market for NFC within the European region from 2006 - 2012. 16 countries and two company size bands are covered, providing a comprehensive understanding of market conditions and challenges.
Scope
The databook gives Datamonitors forecasts on NFC penetration rates from 2006 2012, in the European region. The data is based on penetration figures for NFC within retail.
Highlights
The databook provides forecast of the market size of near field communication (NFC). As NFC is not a product per se, market size refers to the sale of products and services associated with NFC integration. The data spans 4 geographic regions, in which there are ? country groups and 2 company size bands.
Reasons to Purchase
Gain an insight into current and predicted market trends for NFC, and identify trends in penetration to understand which markets are growing. Use this data to help plan go-to-market strategy and target the most lucrative markets.
Shop 'X': The European future revenue growth of NFC technology for the retail industry 2006-2012 (Databook) is a marketing resource from Datamonitor, a leading provider of online data, analytic and forecasting platforms for key vertical sectors.