Introduction
A succinct review of the 3 briefs in the retail technology theme, Shop X; the future of technology in retail. This includes key charts from the interactive model. Meeting the demands of today's retail environment requires clever application of key technologies. Datamonitor examines the most pertinent of these, with advice to both retailers and vendors for development and application.
Scope
A concise summary of the factors affecting both technology vendors and retailers, and how they can work together to meet the challenges facing retail An overview and outlook provided for the retail sector, in addition to a snapshot of the interactive model.
Highlights
Cut price retailers expanding vertically across markets threaten all sectors of the retail chain. By the end of 2006 Tesco became the biggest seller of non-food goods in the UK, with $12 billion of sales in areas as diverse as clothing, books, electrical goods and furniture. In a saturated market new technologies such as NFC play an important role by offering retailers innovative means of engaging with consumers and helping them to retain market share
Reasons to Purchase
Gain an understanding of the core issues affecting retail, and the issues which are likely to affect retail in the future. Find out how to best market, tailor and implement technology for the retail industry.