This report combines all three briefs from the retail technology theme for Q3 2007: Shop X; The Future of technology in retail. Incorporating the market, strategy and technology challenges, the Review Report provides a holistic snapshot of the challenges and opportunities in the sector. Data also provides predictions for the future prospects of technology within the retail sector.

Scope

The Market focus brief provides an insight into the state of the global retail market, with an emphasis on its structure and evolution. The Strategy Focus looks at the issues holding deployment of technology back and examines ways in which vendors can expedite penetration. The technology brief examines the 4 key technologies, RFID, NFC, digital signage and self service cash tills, Datamonitor believes will help retailers The Databooks provide future revenue growth for NFC technology in Europe and the rest of the world.

Highlights

As the growth in multichannel and discount retailing grows, retailers are turning to technology to refine the in-store experience, and retain market share. These technologies bring with them a variety of challenges, both for the vendors and retailers alike - in terms of integration and standardisation, and also in terms of achieving the maximum ROI.

Reasons to Purchase

An overview of the three technology in retail briefs, providing an at a glance overview of the most pertinent technologies on the market. Utilize current and forecasted data to gain an insight into where the technology market is heading. Find out how vendors can best adapt go-to-market strategies to maximise uptake across the retail sector.