Product Innovation and Customer Targeting in Life and Pensions, Q4 2007
 
Report

Product Innovation and Customer Targeting in Life and Pensions, Q4 2007'Product Innovation and Customer Targeting in Life and Pensions, Q4 2007' is a marketing resource from Datamonitor, a leading provider of online data, analytic and forecasting platforms for key vertical sectors.

From:
$1695
 
Introduction

This tracker covers product launches and service developments as well as marketing and product/service launches aimed at specific customer segments, such as ultra high net worths, NRIs, expats, retirees, entrepreneurs, women, etc.

Scope

Extensive research is conducted on the activities of 50 providers of life and pensions products, globally The developments are analyzed to identify the key global trends in product development and customer targeting

Highlights

Slowdowns and shifts in profitability of global financial markets have prompted advisors to adjust their underlying investments. Funds that appeal to types of investor who are less motivated by financial returns than ethical considerations, and funds that are uncorrelated with stock market movements. Protection products are key during periods of market instability to protect customers' incomes and to provide manufacturers with an income stream unrelated to the performance of investments.

Reasons to Purchase

Understand and gain insight into product development in the global market Understand the motivations behind the product launches of your competitors Keep up to date with product innovations and learn from the developments made by your competitors.

Report Details:
Publisher:
Datamonitor
Type:
Management Report - Februar 2008
Number of pages:
15
First Publication Date:
20/2/2008
 
 
 
Copyright © Chiltern Magazine Services Ltd | Email: admin@cmsinfo.com | Tel: +(1) 508 861 0401