Datamonitor's Technology Trends survey of 500 enterprises in H1 2007 reveals that the majority of IT budgets are increasing or remaining flat. This brief discusses these trends as well as discovering how enterprises' IT budgets are spent. The brief contains an analysis of the factors that motivate IT investment strategies and the type of provider that enterprises prefer.

Scope

Analyses how enterprises' IT budgets have changed since 2006-2007 and how they are likely to change in 2007-2008. Discusses variations in IT budget changes by vertical market and geography. Provides an overview of the proportion of enterprises' IT budgets that is spent on hardware, software and services. Reviews enterprises' choice of IT provider and how IT budgets are split accordingly.

Highlights

Looking at IT budget changes by country provides some interesting differences: enterprises in Spain, Italy and Benelux have either made increases to their IT budgets in the last year or are planning to increase their IT budgets next year. Spanish and Italian enterprises tend to follow similar paths with regard to their technology purchasing habits. The proportion of enterprises' IT budgets spent on hardware and software remains significant. The cost of hardware and the importance of having reliable systems and infrastructure explain this continuing trend. Services and consulting remain a lower priority for enterprises due to the preference for internal management and expertise. The in-house team is most likely to be the first choice for addressing IT needs: it's easier for enterprises to communicate with them and usually cheaper than using external providers. However, in many instances, the in-house team may not be able to provide the support an organization needs due to a lack of specific expertise or limited resources.

Reasons to Purchase

Find out how enterprises' IT budgets are set to change and which vertical markets and geographies are most likely to be increasing their budgets. Discover how enterprises' IT budgets are split by entity and type of provider. Understand enterprises' objectives for their IT investment strategies in order to target your marketing campaigns effectively.