Datamonitor's Confectionery: Global Industry Guide is an essential resource for top-level data and analysis covering the confectionery industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).

* Includes a five-year forecast of the industry

Highlights

The global confectionery market grew by 3% in 2006 to reach a value of $100.9 billion.

In 2011, the global confectionery market is forecast to have a value of $116 billion, an increase of 14.9% since 2006.

The global confectionery market grew by 2% in 2006 to reach a volume of 13.7 billion kg.

In 2011, the global confectionery market is forecast to have a volume of 15.1 billion kg, an increase of 9.9% since 2006.

Chocolate sales dominate, accounting for 54.4% of the global confectionery market's value.

Europe generates 46.6% of the global confectionery market's value.

Mars, Inc. accounts for 11.1% of the global confectionery market's value.

Supermarkets & hypermarkets form the dominant distribution channel. 15.4% of the global market's value is distributed via this channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The Confectionery market consists of Chocolate, Gum, Cereal bars and Sugar confectionery. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.

For the purpose of this report the Americas comprises Brazil, Canada, Mexico and the US.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe.