Microsoft converges its ERP portfolio - Will the grass be Greener on the other side? market analysis
Report
As MBS tries to attain a profitable position, its efforts to converge four separate ERP product lines start to take shape: Project Green. Two waves of changes and continued support for current products has helped to allay fears in SMB customers.
Up against ERP veterans SAP and Oracle, among others, Microsoft is battling to establish itself as the volume-based SMB ERP market leader. A vertical partner enablement strategy is its first step to secure customers demanding more industry aligned solutions in a market where price can make or break a deal.
Scope
Microsoft's current ERP strategy: Partner network is crucial to its success.
Microsoft's future ERP strategy: Strong focus on vertically aligned solutions.
In Datamonitor's view, it is unlikely that Microsoft will establish a footprint in the enterprise space through its hub-and-spoke approach. While Microsoft may be able to win subsidiary contracts, transforming them into enterprise wide implementations is a far harder task to achieve and requires substantial know-how to carry out.
Due to the vast incidence of the Microsoft Windows operating system & Microsoft Office, and their high level of day to day usage, integration with both suites of applications is a key requirement for ERP vendors. Microsoft's ability to integrate its ERP products with Office & various Server platforms will distinguish it to many in the SMB market.
Reasons to Purchase
Learn the facts behind Mircosoft's current and future ERP strategy.
Discover the need of integration for ERP products and how Microsoft is going to deal with integration issues.
Find out all about scalability as a must-have for solutions in the mid-market space.
As MBS tries to attain a profitable position, its efforts to converge four separate ERP product lines start to take shape: Project Green. Two waves of changes and continued support for current products has helped to allay fears in SMB customers.