Datamonitor's Biscuits: Global Industry Guide is an essential resource for top-level data and analysis covering the biscuits industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Covers Global, European, Asia-Pacific & 5 individual country markets
* Includes a five-year forecast of the industry
Highlights
The global biscuits market has grown at a steady rate since the start of the decade.
The Asia-Pacific biscuit market is quite fragmented. In 2004, the top five companies held a combined share of under 30%.
In terms of distribution, the supermarkets and hypermarkets channel is dominant worldwide.
Why you should buy this report:
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research