The US Online Overview report covers everything you ever wanted to know about Internet usage and demographics in the States but didn't know who to ask.
Did you know e-commerce accounts for $1 of every $10 spent across all retail channels in the US?
Did you know two-thirds of American Internet users shop online?
Did you know online advertising is a $21 billion business in the States?
Comparative Estimates: US Internet Users, 2006-2011 (millions)
Key questions the “US Online Overview” report answers:
- How many Americans over 14 used the Internet in 2007?
- Where and how most Americans get access the Web?
- What percentage are online?
- How many have broadband connections?
- What is the gender breakdown of users?
- How many Americans ages 18 to 29 watch online videos?
- How many shop online—and what do they spend?
- And many others…
How far and fast we have come. Today, three-quarters of Americans use the Internet. Two-thirds of all US homes have a broadband connection, making the country the world's largest broadband market.