The New Europe" is the latest strategy briefing from Euromonitor International and provides in-depth analysis of marketing opportunities within the enlarged European community. The enlargement of the European community has given ten countries access to new flows of finance, inward investment and trade. This study examines the market potential of these countries
and identifies those that offer the most potential as consumer markets over the years ahead. A further raft of countries are also due to join shortly and their impact is also considered.

Why buy this report?
* Get a detailed picture of the enlarged European community and how this will impact consumer markets
* Pinpoint growth sectors and trends and identify factors driving change
* Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore and Shanghai and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.