Private Asset Management (PAM) covers all the players in the market: private banks, family offices, hedge funds, consultants, and broker/dealer units that cater to the wealthy.
Private Asset Management is the only publication focusing exclusively on marketing investment management, financial and advisory services to the high-net-worth arena, delivering breaking news before it appears anywhere else.
Every other Monday, Private Asset Management digs up must-read intelligence on all the players in the market: independent investment management firms, private banks, family offices, hedge funds, consultants, insurance companies and broker/dealer units that cater to the wealthy. Private Asset Management breaks news on new products, firm reorganizations, marketing plans, high-level people moves and legislative initiatives, keeping tabs on the competition and alerting subscribers to new business opportunities while there's still time to act. It also provides exclusive survey data on the tastes and needs of the rich as well as on the business practices of vendors.
In every story a reader will find the answer to these questions:
What is happening?
Why is it happening now?
What does it mean for me and my firm?
Plus, Private Asset Management delivers these regular features:
State Profiles: Provide details on quirks of high-net-worth families by region and describe what marketing tactics work best. Deliver information on the wealth pockets, the type of money (for example, young entrepreneurs, rock stars, high-tech gurus, and established wealth) and the firms doing business in these areas.
Russ Prince/Independent Consultant Surveys: Proprietary surveys on characteristics of the wealthy and how to use those characteristics to gain marketing leverage. The surveys also cover the business practices and future plans of vendors.
Annual Fee Survey and Annual Asset Manager Rankings: These two surveys rank private banks by assets under management and provide lists of fees charged for various services. List over 300 money managers who responded to Private Asset Management's proprietary survey. The results address the changing high-net-worth marketplace, furnishing the reader with fundamental and exclusive intelligence on total high-net-worth assets under management, minimum account sizes, asset allocations, plus money manager fee schedules and incentive fees.
Readers
Private Asset Management is read by private bankers, money managers, high-net-worth broker/dealer units, hedge fund managers, family offices, consultants, lawyers and accountants.