Vendors hurried to launch Portable Media Players (PMPs), which are portable devices that have the ability to play both audio and video content. However, the market did not meet expectations this past year due to low consumer awareness, high price points, and, perhaps most importantly, lack of easy access to compelling and copyrighted video content.
The availability of downloadable video content will be a key driver for the PMP market; and as consumers start to demand more portable content, there will be increased activity among manufacturers and content providers to offer legitimate video content for PMPs.
This report covers market drivers for PMP devices. It also takes an in-depth look at existing video content sites, PMP manufacturers and component suppliers. This report includes the results of a US consumer survey about the use of, and knowledge of, PMP devices, and finally, it provides five-year forecasts for worldwide PMP shipments and revenues, as well as average sales prices.