This consumer attitudes research report provides primary data regarding both current and potential digital home users on the above mentioned topics.
This report analyzes In-Stat's mass survey results on home users conducted in 2006, specifically the usage and consuming behavior of both current and potential China digital home users, including: usage behavior, purchase pattern, and their perception on new applications for the digital home. Based on the above study, the report concludes with In-Stat's recommendation on how to target digital home users in China.
Since 2005, the digital home market in China is attracting more attention than ever before, and an increasing number of players from IT, Telecom, and CE sectors are beginning or planning to join the . . .