This In-Stat In-Sight presents and analyzes these data, finding that:
- Data spending is important to increased wireless Average Revenue Per User (ARPU)
- Customer satisfaction is not a predictor of overall spending
- There are still a relatively large number of wireless subscribers who are planning to adopt family service plans
Companies that should purchase this report include mobile carriers, MVNOs, companies developing business and consumer data applications, and other companies throughout the wireless value chain.
While collecting data for other reports, interesting information emerged about US mobile carriers including ratings on carrier satisfaction, voice and data spending, and attitudes toward technology.