Middle East & North Africa TV (2nd Edition) looks at present market trends, and evaluates the future direction the market is taking. It includes important illustrative statistics and reliable forecasts to 2010.
It contains detailed information on TV developments across 16 countries including Egypt, Saudi Arabia, Turkey, Israel, Cyprus and the UAE. It also provides you with an in-depth profile of the leading companies operating in the region?s TV markets. This report allows you to pinpoint new opportunities and highlight territories ripe for investment. With recent launches, and others pending, of several new platforms, the report provides a valuable insight into their chances of success.
Major industry questions answered in this report include:
- What pay TV platforms are succeeding in the Middle East & North Africa?
- Who are the key players and what are their strategies for success?
- Could the cable operators provide a challenge to satellite?s dominance?
- Will free-to-air multichannel homes start to convert to paid services?
With the Middle East & North Africa now showing real signs of a move towards market liberalisation, do you have the clear and reliable analysis that will enable you to exploit new opportunities in this emerging TV market?
The wealth of experience gained from our team of expert analysts ensures that Middle East & North Africa TV (2nd Edition) is the ultimate management report providing in-depth intelligence on the broadcast industry within this expanding region.
Use Middle East & North Africa TV (2nd Edition) and benefit from:
- Forecasts to 2010 - track trends and pinpoint opportunities with fully updated forecasts, including satellite TV homes, MMDS/Cable TV households, multichannel TV homes and pay TV penetration.
- Data and statistics - the report tracks viewing and programming trends, while also providing extensive data on advertising expenditure and revenue generation
- Country-by-country coverage - analysis of the 16 key territories, enabling you to track the regions you?re already in and assess which new ones will provide you with new investment opportunities
- Vital intelligence on government legislation and regulation and other important local knowledge to allow you to maximise your investment and make informed business decisions.
Essential reading for:
- TV Companies: Discover the strategies your competitors are using and find out how more liberal markets are changing the face of broadcasting in the Middle East and North Africa.
- Investment Banks: Gain valuable insights into which countries will enable you to maximise your investment opportunities and how liberalisation could now be allowing entry into previously inaccessible markets.
- Analysts, legal and financial: Use our forecasts, historic data and independent analysis to build your knowledge of the sector and identify where your own expert knowledge may be required.
- Broadcast Technology companies: With TV in the Middle East and North Africa increasing in sophistication, identify which technological developments are likely to have a profitable impact on your business.
The 2nd edition of our market leading Middle East & North Africa TV report has been extended to include a profile of Sub-Saharan Africa to give an unrivalled pan-continental analysis.