The detailed study also examines the implications of landmark legislation and regulatory decisions (such as implementation of the UK Gambling Act, The US Unlawful Internet Gambling Enforcement Act of 2006 and the EC's examination of national gambling monopolies). It also provides a series of strategic recommendations for operators, service providers, vendors and regulators.
Key questions the report answers
- What mobile gambling services will be the most successful?
- What are the key hurdles to the successful deployment of mobile gambling services?
- What are the key hurdles to the mass adoption of mobile gambling services?
- What key pieces of national and international legislation have impacted on mobile gambling's development?
- How is existing legislation likely to change in the short and medium term, and what would the implications of such change be for mobile gambling?
- What levels of wager and gross win will be realised by mobile gambling services?
- What are the demographics of mobile gambling users?
- What impact will new mobile payment methods have on mobile gambling usage and adoption?
- What strategies should operators, broadcasters, service providers, vendors and regulators implement to facilitate the successful deployment and adoption of mobile gambling services?