Broadly speaking, digital photo frame vendors' business models can be divided into two categories: digital photo frame product sales, and services that integrate digital photo frames with picture mail delivery service. Currently, the majority of vendors adopt digital photo frame sales. However, the failure to achieve product differentiation has resulted in vicious price competition. At the same time, other enterprises, such as US company CEIVA Logic, have begun packaging digital photo frames with picture mail delivery service. This report will examine CEIVA Logic's business model, and the key technology and intellectual property that underpin this business model. It will also consider how the growing popularity of online photo albums will affect the future development of the digital photo frame market.