WLAN-Cellular Convergence: The Mobile Carrier Business Case for WLAN, UMA and VoWLAN
Report
Developments in WLAN technology are prompting the opening of a new chapter in the mobile carrier business model and setting the stage for the integration of WLAN and WIMAX into mobile networks
Developments in WLAN technology are prompting the opening of a new chapter in the mobile carrier business model and setting the stage for the integration of WLAN and WIMAX into mobile networks. While some carriers eschew WLAN, others are embracing it as an extension of their mobile networks, and a key catalyst in accelerating mobile carrier penetration of the home and the enterprise.
This report analyzes and forecasts the evolution of WLAN and its integration into the mobile network, the traditional WLAN/Cellular business model as put forward by carriers such as T-Mobile, and the relevance of WLAN in an HSDPA/EVDO world. Using carrier case studies and global forecasts of WLAN,VoWLAN and WIMAX,the report provides key insights on mobile carrier approach to WLAN-Cellular convergence, as well as the strategic implications of the emergence in the mobile environment of such key players as Skype.
This study will be supplemented by regional reports for North America,Asia Pacific, Europe and Latin America.These reports will provide in-depth analysis of WLAN adoption, benchmark WiFi-cellular bundling strategies and examine carrier case studies in all major markets globally."
TARGET AUDIENCE
Mobile Operators
Assess impact of WLAN,VoWLAN and UMA on traffic and revenue
Size the market and revenue opportunity for fixed-mobile convergent services
Benchmark existing WLAN-cellular bundled services
Evaluate technology options for fixed-mobile convergence
Convergent/Fixed Operators/MSOs
Assess VoWLAN and UMA on traffic and revenue
Size the market and revenue opportunity for fixed-mobile convergent services
Evaluate technology options for fixed-mobile convergence
Hot Spot Providers
Assess impact of WLAN-cellular bundling on traffic and revenue
Understand impact of the adoption of bundled services on hot spot growth
Vendors
Understand the drivers behind WLAN/VoWLAN and UMA adoption
Identify key players and their strategies
Evaluate the technologies best-suited for FMC services from operator viewpoint
Understand the operator value proposition for WLAN,VoWLANand UMA
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KEY QUESTIONS ANSWERED
What impact will the introduction of VoWLAN have on the traffic and revenue of mobile services providers?
Where does WLAN fit in the service provider vision of seamless connectivity and bundled services? How do UMA and SIP impact those business models?
What is the business case for WLAN-enabled bundled/blended services?
How will WLAN/Cellular convergence impact carrier in-building traffic and overall ARPUs?
Do mobile carriers need WLAN? Will the new breed of mobile technologies, such as HSDPA/EV-DO enable most services offered by WLAN?
How would mobile WIMAX change mobile carriers? business models?
What are the strategic considerations for mobile operators in adopting WLAN-based solutions?
What are industry implications of WIMAX,WLAN/Cellular convergence?
What is the business case for municipal WLAN networks??
Will mobile operators lose some ground to fixed providers who adopt WLAN?