The report is focusing on handsets in the 3 main Asian countries ? Japan, Korea, and China. The targeted handsets include all the models launched in the second half of 2005.
The aim of this report is to present the future direction of the markets by providing periodical analysis on new mobile device launches in Japan, Korea, and China, which are leading the telecom and mobile device markets in Asia and reveal the differences between these countries. The report provides detailed information on mobile devices launched in each country and by using the ROA Group?s evaluation method, evaluates and forecasts the evolution level of mobile devices in each of these Asian countries.
The report is focusing on handsets in the 3 main Asian countries ? Japan, Korea, and China. The targeted handsets include all the models launched in the second half of 2005. These include 275 models by
25 manufacturers. Similarly to the previous report, Mobile Device Convergence in the first half of 2005, evaluation and future outlook on General Information, Functional Factor, Value Added Service Supporting Factor of each country?s mobile devices are presented.
The report has been accomplished according to the following analysis process and the aim is to forecast the device?s convergence direction by analyzing the characteristics and distinctions between handsets in Japan, Korea, and China.
1. Composing Handset Spec Chart 2. Telecom Market Situation Analysis 3. General Information Analysis 4. Functional Factor Analysis 5. Value Added Service Supporting Factor Analysis 6. Comprehensive Analysis and Comparison between Japan, Korea and China 7. Future Forecast
In order to evaluate the degree of Mobile Device?s Convergence and to forecast the future, ROA Group defines Mobile Devices including the existing Mobile Devices as a new Media Device, that is ?Personal Portable Media(PPM)?
As a New Media, mobile devices, including the existing mobile phones, are replacing the traditional mass media such as TV and newspapers and are becoming a Highly Personalized Media delivering personalized contents to each user.
In measuring the convergence level of a mobile device from a different standpoint, the characteristics of main functions supported in a mobile device are matched with the invariant classification system of Value Added Services and relative evaluation is carried out in each country to understand the characteristics.