The US is without doubt the most dynamic and advanced country in the healthy eating and drinking market, but how can you profit from the diet food and drink trends in the US?. The US Diet Market Outlook to 2008: Future profit opportunities for low carb and other fast growth diets is a management report revealing unique analysis of consumption pattern changes among dieters, benchmarked executive opinions on core consumer drivers for diet purchasing and detailed growth forecasts for low carb products by category to 2008. This report will provide you with growth strategies for diet brands enabling you to increase your food and drink product sales. Adopt best practice NPD and marketing strategies from analysing the US food and drink diet market and forecast the future with confidence by pinpointing trends that have already taken place in the US.