The leading food and drink manufacturers are experiencing major pressure on their brands, as factors such as consolidation, intense price competition and private label development impact growth and success in the European food and drinks market; published by Business Insights, 'The Future of European Food and Drinks Retailing' is the definitive guide analysing retail market value, future store formats, growth and future of private label brands across Europe and the implications for brand owners. This report will enable you to discover which retailers will be the most successful over the next five years and assess the threat they pose to brand manufacturers; reinforced by the latest industry opinion survey of executives from leading food and drinks companies, identify the countries where retailers are pioneering in new formats and expanding private label.